Mark Schofield · Calgary, AB Email Mark
Operations · Organizational health · Eleven years in

I build healthy organizations.

The kind that don't only innovate and change faster, but create environments for people to flourish. I have spent eleven years doing that across PE-backed lending, enterprise SaaS, and a 22-unit rental portfolio I co-own and operate, and underneath it the job has always been the same: find where the team is stuck, and get it moving.


The record
2015 to nowBuilding and rebuilding how teams operate, across lending, SaaS, construction, and real estate. Two startups co-founded, both profitable. Nine million raised. Twenty million in cumulative sales.
2021 to now22 families housed across our Calgary portfolio. Vacancy under one percent since day one.
2022117 percent of enterprise quota at Salesforce, through the middle of an acquisition integration.
2025 to 26A consumer lending platform carried from a blank page to a private equity boardroom.
2026A week of analyst work compressed into one afternoon, with AI systems I designed and built myself.

The practice

How I build them

The discipline is organizational health, the body of work Patrick Lencioni mapped. I have studied it for years and I apply it everywhere I operate: in lending shops, in SaaS teams, and in the buildings my partners and I own.

Diagnose

I read systems and rooms quickly: where trust is thin, where clarity broke down, and which meeting is lying to itself. The honest picture usually fits on one page.

Design

Then I build the architecture that fixes what I found. Clear roles, decision rights, scorecards, and an operating rhythm that keeps holding long after the initial urgency fades.

Galvanize

And I move people. I am wired to rally a room around a decision and keep the energy up while the change is still uncomfortable.

Seven validated assessments land on the same profile: judgment first, then the push to get people moving.


Selected work

Alta West Capital · PE-backed private lender · 2023 to now

Rebuilt revenue operations end to end: a full Salesforce implementation, a restructured team, and attribution that tied marketing to funded deals for the first time in company history.

New lending platform · concept to boardroom

Conceived a consumer solar lending business and carried it to the private equity board: underwriting model validated by the CRO, regulatory mapping across provinces, installer channel, brand, and pitch.

Gravitas Group · co-founder and operator · 2021 to now

A 22-unit multi-family portfolio across three Calgary buildings: capital structure, CMHC financing, tenant relationships, and the management software that runs it, which I built.

Built with AI · daily practice

AI runs through everything here: a competitive intelligence system verified against a week of analyst output, a property platform that replaced commercial software, and this site. My line on it is simple. AI is extraordinary at amplification and terrible at judgment, so I use it to buy back hours, and I spend those hours on people.

Earlier chapters: enterprise sales at Salesforce through the Traction on Demand acquisition, construction, and a snow removal company in Vancouver that still runs today without me.

A truly healthy organization is built on deep trust. Not the type of trust that says I know you will do the job. The type that says I have your back, no matter what.

Tell me what you're building.

Bring me the team that is stuck or the plan that keeps slipping. Twenty minutes, and I will tell you what I see.

The email goes to me, and the reply comes from me.